NielsenIQ

NielsenIQ is a global leader in consumer intelligence, helping FMCG brands and retailers unlock growth opportunities. We provide the Full View™ of consumer buying behavior—covering over 90 countries, 85% of the world’s population, and more than $7.2 trillion in global consumer spend. With our holistic retail data, advanced analytics, and state-of-the-art platforms, we deliver comprehensive insights into beauty trends, shopper preferences, and market dynamics—so you can make smarter decisions and stay ahead in a fast-changing beauty industry landscape.